Usually highlighting an items lack of the normal qualities expected from quality items of that type.
300 was a really gay cartoon movie. But Alien is a gay movie too because it is so old and outdated. Real chick-flick stuff.
All the prizes at the carnival shooting booth are really gay; but my girlfriend like it.
Blue Boy and Seventeen are really gay magazines; but they get my sister's girlfriends worked up.
"we cant greg will be with us and he doesnt let is son watch harry potter becaus it is to magical for him."
" he lets his son watch lord of the rings, thats so gay"
because everyone knows penises were made for female humans nothing else except the occasional hand of said penises owner and sexual intercourse should not cause bleeding because that is both distasteful and wrong